Daily Archives: February 11, 2010

My Two Cents on the MoMusu/Anime Expo Controversy…

I don’t think I could add any more insight to what has already come out from Hello! Blog and Selective Hearing in the wake of much of Anime Expo’s staff getting up and leaving in what is apparently justifiable disgust. I will say this, however:

Although others in the blogosphere have said that the most likely place for popular Japanese acts to bond with their Western cult audience is at conventions like Anime Expo, this is an aspect that I have disagreed with for years. The incidents referred to in that ‘silenced staff members’ post really disgusted me – how the hell did that douchebag think he could get away with disrespecting Morning Musume like he did? I came away from reading that more convinced that Japanese music acts should not rely on the conventions for their American performance venues.

Instead of dealing with anime con organizers, Up-Front Works and other agencies should hook up with established booking agencies outside of Japan and start organizing tours for their acts, much like they should avoid the quick-hit-oriented, throw-against-the-wall approach of most major labels when looking for Western labels for their recorded product in favor of a big independent label like Matador or Merge, or an independent-minded major-label imprint like Warner Bros.’ Nonesuch or A&M’s Octone.

Dir en grey, Puffy AmiYumi, and the many acts that have participated in the yearly Japan Nite package tours certainly don’t need the anime conventions – and wisely bypassed them entirely in favor of performing in more music-centric venues. Neither do Morning Musume or any other J-pop act that we all love. Given that MoMusu drew 7,500 last summer for their sole US show to date, it’s a no-brainer that American J-pop fans would go see their idols at a venue closer to home.
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On a vaguely related note (well, related to MoMusu, anyway) – the MoMusu/AKB48 singles “comparison” will resume shortly, and I’ll explain briefly in the next installment why the series has been taking longer that I would have wished to come to further fruition.